Saturday 2 December 2017

WHY A B2B WEBSITE DEVELOPMENT COMPANY IS BETTER THAN A FREELANCER?

Every business needs a website, period. The modern entrepreneur CANNOT afford losing the opportunity of tapping into the tech savvy online audience that looks for everything, from needles to new homes, on the web. Getting said website, however, is a tough task to accomplish. Who can you trust to handle this colossus of a project – a B2B web development company or a freelance designer? Or maybe you should start looking for web development tutorials online and begin building your website from the group up yourself?



No! we are sure you have better uses for your time than engaging in full-scale website development. And as for the choice between a professional web development company and a freelancer, Lum.net is here to help you with making this all-important-decision. Here is all you need to know for making the right selection:
  • A B2B Website Development Company will have a whole team of experts working on getting your website up and running. You are not relying on the skills and knowledge of one person alone, as is the case with freelancers. More people working on your website means more creativity, better decisions, and faster project completion.
  • The trouble with freelancers is that they work on their own time. Even if they manage to follow the best possible work ethics, there is only so much that a single person can do. On the other hand, working with a company means services laced with professionalism and consistency. You have an organization with set standards of delivery and predictable communication schedules that you can trust to deliver as per promised timelines.
  • A B2B website development company will also be a safe bet for you. After all, they have a reputation to protect and a team to maintain – lost clients are genuinely bad for their business. Of course, there are many freelancers out there who are truly reliable, reputable, and trustworthy but finding such individuals is like searching for a needle in a haystack. You wouldn’t want to bet your business website on a service provider who can disappear with your money at any time! Professional organizations are therefore, a safer choice.
The one place where a B2B website development company will lag behind freelance developers is their cost of service. In most cases, a freelancer will prove to be way cheaper than hiring a full-fledged organization to do the job for you. But think about it – isn’t this a worthy investment?
So, we, at Lum.net, whole-heartedly recommend that you choose a B2B development company over freelancers and enjoy the peace of mind that comes with your website being in safe and capable hands.

Resource Url :- http://lum.net/b2b-website-development-company-better-freelancer/

LEARN ABOUT HOW TO HIRE A LEGITIMATE B2B SEO AGENCY

The world of SEO can be pretty funny sometimes. Think about it – how can every internet marketer on the planet promise each of their clients the first 10 ranks of Google’s search results? Simple answer – some of them can deliver on the promise while most will only end up wasting your time and money. So, all your plans of searching for a legitimate B2B SEO agency by running a simple online search are simply inadequate. Every service provider you find on the web will have the same thing to say – that they are the best, they are the most experienced, and that they will get you to rank in top 10 of Google’s Rankings.

Reality: looking for legitimate SEO service providers needs a craftier approach than running a simple online search. And to help you understand how you can hire a B2B SEO agency worth their salt, Lum.net has put together this neat little guide that lists out all you need to know for making this critical decision for your business. So here goes:



Step#1: Know your goals

Have a sit-down-chat with your team and establish the exact goals that you wish to achieve for your business through SEO. Improving revenue through online sources, generating more traffic in specific niches, increasing sign-ups, enhancing brand awareness or boosting market sentiments – your objectives can be anything here and a clear idea of what you want will help ensure that you find a B2B SEO agency that are specialists in that specific field. But remember – if you are just after traffic for the sake of it, or maybe looking to boost vanity metrics like Google PageRank or Majestic trust flow, SEO will not reap any concrete benefits for your business.

Step#2: Find agencies

This is where our crafty suggestions come in. We already told you that Google search isn’t the best way to find credible and legitimate agencies. Add those Top 10 lists and SEO award websites to the list as well – most of these listings often run on pay-to-play schemes. Instead, seek references from your friends, associates and professional acquaintances of any SEO agency they might have worked with. You can also seek recommendations from non-competitive businesses similar to yours. Remember, the best SEO professionals don’t always need to market their services – their work itself is enough of an advertisement. Trusting word-of-mouth channels and direct recommendations is the best strategy here.

Step#3: Select the best fit

With the names of 3-5 agencies in your hand, begin evaluations and assess their suitability to your business systems. Look at the SEO strategies and processes they follow to achieve client rankings. Examine their results analysis metrics to understand how they define success with client campaigns. Their communication consistency and transparency is also an important factor to consider. Also remember to look at their proposed Plan B when the agency’s initial modus operandi doesn’t reap the expected results.

Finally, trust your instincts. If you walk away from an SEO agency feeling a little frustrated, even if they check out on all the above listed factors, choose not to work with them. Maybe it’s a cultural mismatch that is giving you a bad feeling about the firm.

Hope our guide helps you in your hiring process. All the best!