Friday 29 September 2017

Learn about B2B Website Design and How to Make It more Effective

Businesses have evolved to the extent where websites do a lot of groundwork on behalf of the business before the sales team actually gets involved in discussions. This, in a nutshell captures the essence of the requirement for a good B2B Website Design. Most businesses make the wrong decision of giving their websites a facelift. The visual enhancement and stimulating experience does not actually translate into better prospects, as the sales funnel does not really see an increase in landings. At Lum.net, we realize that your B2B Website Design holds great potential to bring better business leads and prospects.

Most businesses rely on the internet and search online for products or services

Contrary to the old school thought, a predominant number of deals have actually started with a search launched online for services or products. Managers are tasked with ascertaining the special features of products, reviews and generally put up comparisons for the decision-making process. It is therefore important for businesses to look at a B2B Website Design that will rank higher and better among the competition. Success hinges on a business being represented at the right place, at the right time and in the right manner. We, at Lum.net help you to be available where it matters, high on the SERP when a search is launched.

Uncluttered, and yes, you have the right to brag


Your B2B Website Design should offer information that is concise and sharp. It needs to be understood that clients look at websites for information, response and a solution. The information should be easily accessible, without having to navigate through multiple windows and pages. The response mechanism needs to sharp, offering additional information sought without delay. A delay could very well drive the prospect to a more responsive competitor. The client needs to understand that he will get his solution, right here, without having to look at others. And yes, it helps to brag, if your claims are true and not inflated to the point of being ridiculed. The right levels of engagement can win your way to seal many deals.

Things to consider before hiring a B2B SEO agency

As businesses increasingly turn towards B2B SEO agencies for better visibility and prospects amidst a sea of competitors, it is important to hire a result driven agency. The point that many business houses are missing is quite simple. A magic wand is good only when you are the only one to possess it. When everyone has the same magic wand, you need to be different and better to succeed. B2B SEO Services are quite the same. As everyone relies on SEO, it is necessary to have the best SEO to succeed. At Lum.net, we look at projects strategically, so as to place clients on a pedestal from where it is difficult for others to dethrone. Take a look at how we help clients draw closer to the finish line faster.

Nothing beats SEO experience

Truly nothing can beat experience. An industry that requires foresight and a deeper understanding of many facets of B2B, rides better on the back of experience. Lum.net comprises of team members who have acquired success over many projects and seen the pitfalls of wrong turns. Understanding the negative aspects is not indicative of a negative mindset, but indicates a desire to be aware of what needs to be avoided. And this comes only with experience. Black hat SEO and violations of browser guidelines can sometimes spell doom for a campaign. With an experienced team that offers B2B SEO Services you can sail smoothly into calm waters.

Results oriented service

At the end of the day, you are looking for results. Claims and results need to be consistent and improving. A result oriented B2B SEO Services agency is one that actually delivers on the claims made. While it may appear impossible to actually ascertain results before completion of campaign, it is possible to look at the performance of other accounts handled by the agency. At Lum.net, our client list falls into a single category – satisfied. Our expertise and success have ensured that all of our clients have tasted success as a result of their association with us.